TY  - BOOK
AU  - Magnani,Giovanna
TI  - Marketing in Culturally Distant Countries : : Managing the 4Ps in Cross-Cultural Contexts 
T2  - International Series in Advanced Management Studies
SN  - 9783031048326
PY  - 2022///
CY  - Italia : 
PB  - Springer International Publishing AG, 
KW  - Marketing
N1  - Disponible en Proquest; Acceso contratado: tres copias.
UR  - https://ebookcentral.proquest.com/lib/cristobalcolon-ebooks/detail.action?docID=7024368
ER  -